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Richard MacManus

I’m a strategist and analyst focused on the Agentic Web: how AI agents discover, understand, and interact with websites and digital products. Previously I founded ReadWriteWeb, an influential Web 2.0 blog.

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Arcade's bet: the agentic web needs an actions runtime, not just MCP servers

Arcade CEO Alex Salazar argues that MCP servers are only part of the agentic web stack. Enterprises also need an actions runtime for authorization, governance and execution.

The agentic web is the wild west; IAB Tech Lab CEO Anthony Katsur at its tech summit.

Agentic web market signals: advertising, commerce & identity layers emerging

This week's market signals look at the emerging economic layers of the agentic web: advertising standards, agentic commerce infrastructure, plus identity and discovery systems for AI agents.

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How RunSignup is building AI agents into every part of its platform

RunSignup, a web platform for race organizers, is deploying AI chatbots and building agentic infrastructure across its product. Founder Bob Bickel explains how AI is reshaping SaaS.

Google's Una Kravets presenting at Google I/O.

Google's agentic web stack takes shape — but publisher economics remain unresolved

At I/O, Google pushed Chrome, Search and dev tools toward an agentic web. But the harder question is economic: who gets paid when agents use the web? Index by Parallel offers one solution.

Welcome to Agentic Web News: signals, interviews and analysis on the next phase of the web

Welcome to Agentic Web News: signals, interviews and analysis on the next phase of the web

Tracking how the agentic web is taking shape — through market signals, builder interviews, and analysis of the products and standards defining what's next.

Google Web AI and the Benefits of On-Device Inference

Google Web AI and the Benefits of On-Device Inference

I've been closely following the intersection of web and AI this year, so who better to talk to about this than Jason Mayes, who leads Web AI initiatives at Google.

Aladdin with his magic lamp.

When Everyone’s a Developer, How Do We Promote the Web Platform Over React?

2025 is a strange time to start a newsletter about web technology. The past four editions of AWN have focused on the intersection of the web and AI, because frankly that's where most of the excitement is on today's internet. But as a few people I